Delusiti is a distributor of Greek Fine Foods. We were asked to create the visual identity for a product series based on Greek Truffles, targeting northern European countries. The marketing agency Ambigram baptised the series The Noble Hog.
The main visual illustrates the name of the brand: a pig is searching for the hidden treasure (truffles), wearing a top hat.
We applied the main visual in various products, most of which came in pairs: summer black truffle and winter white truffle.