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The Noble Hog

Overview

Delusiti is a distributor of Greek Fine Foods. We were asked to create the visual identity for a product series based on Greek Truffles, targeting northern European countries. The marketing agency Ambigram baptised the series The Noble Hog.

Greek black truffle

The main visual illustrates the name of the brand: a pig is searching for the hidden treasure (truffles), wearing a top hat.

We applied the main visual in various products, most of which came in pairs: summer black truffle and winter white truffle.

Gold foil was used on all labels.
Photography: Theodosis Georgiadis
Client
Delusiti
Work
Packaging
Visual Identity
Year
2017
Industry
Food and Drink
Products